Last week I was flying out to pick up my youngest daughter after her finals—college mom duty in full effect. ✈️

And somehow I run into three different people from my hometown in Orange County on the same plane. Small world, right?

I’m sitting in my aisle seat when my friend Sean walks down the aisle and says, “I think I’m in your row.” Classic Sean. We spent the first part of the flight swapping business stories—over the guy sandwiched in the middle seat between us.That guy? His name was Chandler. He looked about 17, but turns out he was 24 and already a full-blown entrepreneur. I asked what he did, and he casually says,

“Oh, my partner and I sell this Zip String toy… we were on Shark Tank.”
Wait, what?!

Then he adds:
“We’re in every Walmart in the U.S., plus Target, Hobby Lobby, and a bunch of other stores.”

Okay—big time.

But what he said next really hit home.

When I told him I help business owners manage their finances starting with a CFO Strategic Finance Review, he smiled and said:

“Oh yeah—we have someone doing our books, and we just hired a fractional CFO to help us manage cash flow.”

Boom. That’s exactly it.

Even wildly successful businesses—with major retail deals and national exposure—still need help managing their numbers.

Because selling out and scaling up doesn’t mean you’re cash flow positive.

Or profitable.
Or sleeping well at night.👉 This week’s video breaks down one simple cash flow strategy that saved me in my past business—one I still use today with clients.

P.S. Whether you’re selling toys at Target or services in your hometown, if you don’t know your financial metrics—you’re flying blind. The CFO Strategic Finance Review is where clarity starts. And the best part?

It’s FREE for our subscribers.