Are you Avoiding Your Numbers?
I help female founders turn revenue into consistent profit.
I built a step-by-step system that makes business finance simple.
Let me ask you something.
What if becoming profitable was actually simple?
I know it sounds wild when you’ve been avoiding your bank account and hoping a big revenue month will magically fix everything.
I know what it's like to work hard, grow a business, and still worry about money.
I've been there.
That's not a character flaw.
It's a knowledge gap.
And it's fixable.
Peace of Mind & Profitability
I'm Karen Lake, founder of Finance MakeOver and creator of the Profit Planner Method.
I know what it's like to work hard, grow a business, and still worry about money.
For years, I believed more revenue would solve my financial problems.
It didn't.
I built successful businesses, served hundreds of customers, and generated strong revenue—but I still worried about cash flow, taxes, payroll, and whether there would be enough money left at the end of the month.
What finally changed everything wasn't more revenue.
It was learning how to prioritize profit.
Today, I help female founders understand their numbers, take control of their cash flow, and build businesses that create profit, confidence, and freedom.
Because you don't have a business problem.
You have a profit plan problem.
And that's something we can fix.
Not bad products. Not bad marketing. Not bad founders.
Cash flow.
The financial skills most of us were never taught.
Believe me—I've been there.
I know what it's like to work hard, grow a business, and still worry about money.
In 2021, I hired a financial coach who taught me how to understand my numbers, manage cash flow, and prioritize profit.
The result?
I got out of debt.
I started paying myself consistently.
I transformed my business.
Two years later, I sold that business after ten years of ownership.
Today, my mission is simple:
To help female founders stop losing sleep over money and start building profitable businesses that create freedom.
Because growing revenue is only half the equation.
Keeping more of what you earn is where confidence begins.
Keeping more of what you earn is where freedom begins.
I've watched female founders have their biggest revenue months ever and still not pay themselves.
Still stressed.
Still wondering where the money went.
Revenue is what comes in.
Profit is what you keep.
Without a system, the money simply disappears.
That's why I created the Profit Planner Method.
A simple framework that helps women turn growing revenue into consistent profit.
You don't need a finance degree.
You don't need complicated spreadsheets.
You don't need to spend hours every week staring at reports.
You simply need a system.
A simple method that shows you where your money is going, how to keep more of it, and how to pay yourself consistently.
The Profit Planner Method helps women replace financial stress with clarity, confidence, and control.
Clarity → Control → Profit → Freedom
Build the confidence to engage with your finances instead of avoiding them.
STEP ONE
Organize your money visually so every dollar has a purpose.
STEP TWO
Create simple habits that make profit part of your weekly routine.
STEP THREE
Stop the monthly panic and create breathing room in your business.
STEP FOUR
Understand the financial health of your business and make confident decisions.
STEP FIVE
It's free. It comes every Friday. And you can unsubscribe anytime (though most people don't).
It's not just about earning more — it's about keeping more.
It's about understanding how money actually works inside your business.
It's about paying yourself consistently.
It's about creating Financial Freedom, Relationship Freedom, and Time Freedom.
Because your business should support your life—not consume it.
I love helping women create financial freedom.
Let's turn your business into one that actually pays you.